Technology for the Beloved
Fitpet

Our vision is to introduce innovative
pet products and services proactively
and become the
industry leader in the
global pet business

Our Mission is to improve the quality of life of
companion animals and human caregivers
through technological advancements.
Our Core Values are
innovation

INNOVATION

excellence

EXCELLENCE

empathy

EMPATHY

integrity

INTEGRITY

Our Major Accomplishments

2021
09

Korea's first oral examination kit for periodontal disease "Ahead Dental" is released. "Ahead Basic Care" was launched.

08

The number of FitPetMall members exceeded 500,000.

07

Ministry of SMEs and Startups selected Fitpet as "2021 Preliminary Unicorn Special Guarantee Support Company" A business agreement with LabGenomics to develop biomarkers for pet tumors (cancer) using liquid biopsy.

06

Series B Extension investment attraction (total 7 billion won in Mirae Asset Investment Association), cumulative 28.8 billion won.

04

Business Agreement with Prolagen for "Joint Research on Allergy Development for Immunodiagnosis of Companion Animals"

03

A business agreement between NBIT and MediCloud in the field of molecular diagnosis of pets.

2020
10

Successful Series B Investment (LSK, LB, Mirae Asset, Samsung Venture, P&P, Premier) Total USD $15 Millions

08

Selected as a Small hidden champion in Seoul

07

First monthly sales over USD $2 Millions

2019
06

Attracted $4.5-million investment from Samsung Venture Investment, Mirae Asset Capital, LB Investment, and Spring Camp.

01

Signed MoU with major Korean insurance companies, Samsung Insurance, and DB Insurance, to implement pet-identification solution.

2018
12

Ahead selected as MSS’ Outstanding Product of the Year

11

First ever pet-tech company chosen in the Tech Incubator Program for Startups (TIPS) from the Ministry of SMEs and Startups(MSS)

09

Attracted investments from Mirae Asset and GS Retail

08

Attracted investments from the venture capital Spring Camp, and D-Camp

04

Selected by Banks Foundation for Young Entrepreneurs as business for incubator program

02

Launched Ahead through Korea’s largest crowdfunding platform, Wadiz

01

Signed MoU with Duksung Women’s University for reliability improvement research

2017
12

Selected by Seoul Business Agency (SBA) for technology commercialization

06

First place in SungNam Industry Promotion Agency (SNIP) Business Competition

Our Team

members members

We are a passionate group of animal - lovers that gathered with the common interest to better the livelihood of pets and their caregivers. Our team is comprised of skilled engineers and developers, marketers, designers, and business specialists and of course, veterinarians and health care professionals.

We

are a passionate group of animal - lovers that gathered with the common interest to better the livelihood of pets and their caregivers. Our team is comprised of skilled engineers and developers, marketers, designers, and business specialists and of course, veterinarians and health care professionals.